QuestBrand
Real-time, always-on brand tracking
QuestBrand lets you deepen your understanding of your brand—and your competition—by tracking progress over time, using concrete metrics. With data on more than 1,000 brands, the platform helps better segment and target audiences, measure campaign effectiveness, and effectively market in the moment.
Product Highlights
Measure the actual impact of ad campaigns
See how your brand stacks up to the competition
Translate complex psychographic learnings into actionable decision making
Keep track of your brand's key metrics over time
Real-time global data
24/7, always-on brand tracking, worldwide.
Rich data foundation
Over 30 years of syndicated brand tracker data built on EquiTrend®.
Comprehensive brand metric analysis
Measure brand momentum, consideration, quality, familiarity, and more.
Flexible brand tracking
Scalable insights that allow you to track as many (or as few) brands as your budget allows.
Robust audience segmentation
150+ demographic, psychographic, and behavioral segments.
Emotional attribute analysis
Track 25 distinct emotional attributes to drive creative and overall planning.
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Get your head in the Cloud.
Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.
Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.