Products
Harris Quest Research
QuestBrand
Keep the pulse on your brand health metrics.
QuestAI
Analyze unstructured data sets across focus groups and open ends.
QuestCX
Understand what drives great customer experiences.
QuestDIY
Create, target, and deploy surveys at speed.
QuestIC
Connect with customers in tailored insight communities.
PRophet Comms Tech
Earn
New
Test, predict, and land your pitch.
Influence
Webby Winner 2024. Manage end-to-end influencer discovery and collaboration.
Monitor
Identify storylines about your brand, competitors, and industry.
Media Studio
The People Platform
Unlock anonymized mobile data that delivers real-world consumer movements.
Activate
Perfect your media mix and push custom audiences to your preferred DSP.
CUE
Synthesize complex data that drives actionable audience insights.
SmartAssets
Maximize creative performance with data and AI.
Learn More
Discover 10 ways Stagwell Marketing Cloud can change the way you work.
Solutions
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Social Media
Public Relations
Brand
Media
Research
Case Study: Sloane & Company
The PR firm saw a 20% increase in media coverage after adopting PRophet Earn.
Use Cases: CUE
From building audiences to understanding consumer personas and gathering data for new business pitches, here’s how CUE can help.
Sloane & Company
See how the PR firm saw a 20% increase
in media coverage after adopting PRophet Earn.
Case Study
Blog
About
Who we are
Press
FAQ
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Products
PRophet Comms Tech
Earn
Test, predict, and land your pitch.
Influence
Webby Winner 2024. Manage end-to-end influencer discovery and collaboration.
Monitor
Identify storylines about your brand, competitors, and industry.
Harris Quest Research
QuestBrand
Keep the pulse on your brand health metrics.
QuestAI
Analyze unstructured data sets across focus groups and open ends.
QuestCX
Understand what drives great customer experiences.
QuestDIY
Create, target, and deploy surveys at speed.
QuestIC
Connect with customers in tailored insight communities.
Media Studio
The People Platform
Unlock anonymized mobile data that delivers real-world consumer movements.
CUE
Synthesize complex data that drives actionable audience insights.
SmartAssets
Maximize creative performance with data and AI.
Solutions
Roles
Social Media
Public Relations
Brand
Media
Research
Use Cases
Case Study: Sloane & Company
Use Cases: CUE
Blog
About
Who we are
Press
Request demo
questai
Leverage AI to perform qualitative analysis on unstructured data
Use cutting-edge text analytics to glean insights from unstructured data sets, in minutes.
See how it works
Harris QuestAI brings market research
into focus.
Zero in on themes in survey open ends
Quickly uncover all data themes so you can understand where to focus.
Features
AI-powered efficiency
Analyze short-form content from survey open ends by providing the survey question and the data, and letting the AI translate, tag, and quantify that data.
Key themes
QuestAI can generate topics based off unstructured responses, organizing the results by common themes (or brands mentioned) so that you see a full picture of your data.
Sentiment analysis
AI tags topics within comments as positive, neutral, or negative, providing aggregated sentiment scores for broader themes within your data.
Analysis beyond surveys
QuestAI can help make sense of unstructured data from a wide range of sources that are driving your decision making.
Features
Unlock new data
Pull in unstructured social media data, forum discussions, Google search queries, or any other short-form text to pull out key themes and label the data.
Human-in-the-loop
Provide human-generated taxonomies for the AI to quantify against (or let the AI help you do this). Your team retains complete control of outputs, with tools to modify and override any of the AI’s decisions.
Translation
Best-in-class AI translation tools allow you to pull in data sets from across 200+ languages.
Integration
Easily create APIs to connect to survey platforms or databases, enabling analysis at scale.
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“It's all about arming you with irrefutable data to support your pitch strategy and win.”
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features and benefits
Analyze unstructured data in minutes
AI focus group translation for 100+ languages
Seamless unstructured data analysis
Automated audience sentiment tracking
Brand mention tracking
Audience sentiment monitor
AI focus group translation for 100+ languages
Seamless unstructured data analysis
Automated audience sentiment tracking
Brand mention tracking
Audience sentiment monitor
QuestAI is for market researchers.
Explore other Stagwell Marketing Cloud use cases for PR, social media, and brand marketers.
Research
Reveal brand and customer insights—and quickly analyze results.
View solutions
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Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.
