The People Platform
Understand your consumers’ offline, real-world behavior
Leverage rich first- and third-party data, including crucial location intelligence, to gain comprehensive insights into how your consumers behave offline.
See how it works
Pinpoint your audience’s demographics and quantify their digital and video engagement.
Combine geospatial mapping and anonymized device data to understand consumer foot-traffic patterns and brand interactions at key points of interest.
Gather valuable insights through surveys that ask relevant consumers to voluntarily share information about their experiences and behaviors.
Segment millions of anonymous mobile devices based on behavior and demographics to launch targeted campaigns that resonate.
