questic

Insight communities give you the full customer picture

Harris QuestIC lets you drive strategic decisions by connecting with your customers in a tailored insight community built for advanced research methodologies.
See how it works
Harris QuestIC connects
brands with their customers.

Robust and varied insights

Receiving feedback from multiple angles gives you a clearer picture of what’s truly impacting your consumers.
Features
Forums, diaries, and chats
Qualitative research
System 1 insights
Customizable surveys

Vet your respondents

The data you’re using is only as good as the insight community it comes from. QuestIC makes sure your respondents meet the right quality standards.
Features
Fingerprint technology
Demographic screening
Global reach

Real-time analysis

Your business moves fast, and so does QuestIC—giving you the tools to respond to your customers’ sentiments, moment to moment.
Features
Data access
Simple reporting
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We empower researchers to capture the behavioral response and emotional reaction that overwhelms the decision-making process.
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features and benefits

Spend time with your customers

Built-in qualitative research tools, including discussion forums, member diaries, and live chats
Integrated analysis and reporting tool 
Member engagement tools, including bespoke algorithms for quality and engagement scores 
Mobile-optimized site to capture feedback
Standardized community environment with tailored branding options 
Direct-real-time access to customers with secure community management platform 

QuestIC is for customer-obsessed research teams.

Explore other Stagwell Marketing Cloud use cases for market researchers.
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Get your head in the Cloud.

Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.