smartassets

Leverage data to transform your creative

Finally bring your Creative and Media teams into better synch. SmartAssets helps make sure ads hit the mark every time with AI-enabled creative tagging, pre-flight creative scoring, and prescriptive multi-channel ad optimization.

See how it works

The generative AI platform at the forefront of creative strategy and data-driven advertising

Enhance and optimize your digital assets using AI

Deliver creative excellence consistently and at scale. This goes beyond Dynamic Content Optimization (DCO), and is the new way to produce the most impactful creatives for specific consumer segments.

Features

Stop wasting time, start collaborating

Too much creative energy is spent on mundane tasks. SmartAssets uses AI to get your team organized, on the same page, and ready to thrive.

Features

Learn from campaign performance data

Past performance can shed light on best practices for the future. SmartAssets notices trends and key performance drivers that might otherwise be missed.

Features

“Campaign success is driven more by the creative elements than by the executional elements.”

Lindsay Hong, CEO and Co-founder of SmartAssets

features and benefits

Create better ads with AI

AI-enabled asset classification

Preflight creative scoring

Deep creative reporting

Prescriptive recommendations

Generative creative adaptations

AI-enabled asset classification

Preflight creative scoring

Deep creative reporting

Prescriptive recommendations

Generative creative adaptations

Stagwell Marketing Cloud in the news

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Digiday

GenAI Will Force a New Business Model for Agencies

fast company

Agencies Bet on PR with Acquisitions & AI Investments

adweek

How AI is affecting the way CTO Mansoor Basha works

SmartAssets is for strategic marketing and advertising professionals who want to sharpen campaign performance.

Explore other Stagwell Marketing Cloud use cases for media and social media teams.

Media

Plan, and optimize media.

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Social Media

Collaborate with influencers, enhance ad creative, and build brand loyalty.

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Request a demo

Get your head in the Cloud.
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Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.

Leverage data to transform your creative

Enhance and optimize your digital assets using AI

Stop wasting time, start collaborating

Learn from campaign performance data

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Create better ads with AI

SmartAssets is for strategic marketing and advertising professionals who want to sharpen campaign performance.